Friday, January 29, 2010

Super Bowl Marketing and Christians

In 2010, the cost of a 30-second commercial on average will be (according to CBS, who will carry the game telecast) approximately US $2.5 million. This excludes production costs and fees for actors, equipment, ad agencies, directors, crew and other personnel.

Sounds like a good expense for such a messed up economy, don't you think?  So many chains of companies sucking down Fed dollars begging for a hand-out of their mega million dollar accounting and payroll troubles (read: greed).  Good news!!!  The economy has gotten better!  We can afford to throw 2.6 million and then some out the door for 30-seconds of marketing magic.

Here’s a peak into some of the Superbowl commercials you will see this year:
-Dove commercial introducing new line of products for men.
-BoostMobile going to make their Superbowl premiere, but rumor is they’re doing it with hairy armpits.
-Dr Pepper to place an ad starring Gene Simmons from KISS
-Doritos will run an ad, and which one they air depends on you. People are voting on which spot should air in the Superbowl

Wanna guess who isn't getting any of my money this year?  Not that anyone cares, I'm sure, but I'm sorry, there are just too many people suffering yet for anyone with a conscience to find peaace in putting money into companies still playing games.

Oh...btw...I know how to sign my name and not hide my convictions and values behind an anonymous hit and run:
DEANNA

If you have no convictions, if you don't have the personal morals and values to stand behidn what you say, you might as well be mute.

2 comments:

LizBeth said...

Well, if it really was all about advertising and viewer perception, then you'd think that the networks would be anxious to play a thirty-second pro-life commercial given (1) the large number of churches hosting Super Bowl parties, not to mention the rest of the church people who will be watching at home and (2) the increasing number of Americans who are counting themselves pro-life in recent polls -- way above 60% now. But, I don't think the networks give a hoot. They have an agenda. Study after study the last twenty or so years has shown that they have a decided bias that bears no resemblance to the mores of the American people. Apparently the churches are more tolerant of the minority opinion than the other way around. It becomes rather obvious that the minority is not very broad-minded. They don't mind giving offense, but they sure as heck don't like to take it -- whatever they perceive as offensive. When we quit defining sin in terms of what offends God, well, anything becomes offensive. It's all in the eyes of the "offended" and who whines the loudest. Communism/socialism denies the existence of the Creator; it's downhill from there.

Liz

Tami said...

it really is sickening isn't it? to think of what good could be accomplished but instead is WASTED on something stupid like that!!!! i'm with you.

Jer.6:16

Jeremiah 6:16
Thus saith the LORD, Stand ye in the ways, and see, and ask for the old paths, where is the good way, and walk therein, and ye shall find rest for your souls.

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